Lifetime Achievement Award for Professor Aidan O’Driscoll

14 November 2013

Professor Aidan O’Driscoll of the School of Marketing received the Lifetime Achievement Award by the UK Academy of Marketing.

The award was presented at the 48th Annual Conference of the Academy of Marketing in Limerick. The Academy of Marketing is the UK’s leading academic body for marketing researchers, educators and professionals. This is only the second time in its history that such an award has been given to an Irish academic.

Among the achievements cited ‘in recognition of services to marketing’ was Aidan’s contribution in founding, editing, and co-publishing the scholarly journal Irish Marketing Review over 22 volumes.  Aidan has authored or co-authored over 100 publications including journal articles, books, edited books, case studies, and conference papers.